Wednesday, October 3, 2007

Crash Landing On The Planet Of The Mighty Giants!

Honestly, I don't quite know what to make of this Green Giant interactive game site.
On one level it is sort of cute.
But on another it's a bit too saccharine for my tastes.

Do I think that this game make kids want to eat their veggies?
Nope.

I liked it better when there was only one Giant and his commercials had a very concise message--like this one for Niblets Corn . This little 30 seconds drama effectively (and entertainingly) demonstrated how much less water was in each can of Green Giant corn.
Kids were entertained and adults were pitched on the idea that water in the can of Green Giant's competitors had a negative connotation.

No comments: